Big Cartel

Big Cartel Product Details

Big Cartel by Big Cartel is an e‑commerce platform where selling online is the primary job: storefront, product catalog, cart, checkout, payments, taxes, shipping, and post‑purchase are all built in so teams don’t have to stitch together point tools. You design branded storefronts with themes or components, define products with variants and bundles, and manage inventory across locations. Checkout flexibility is critical. You can support cards and wallets, buy‑now‑pay‑later, subscriptions, and one‑click returns. Rules handle tax jurisdictions (VAT/GST, US sales tax), shipping zones and rates, and discount logic for coupons, loyalty, or tiered pricing. For B2B, customer‑specific catalogs, negotiated price lists, quotes, and PO flows are available on enterprise plans. Growth features include multi‑currency and localization, SEO controls (slugs, redirects, structured data), sales channels (marketplaces, social, POS), and analytics that attribute revenue to campaigns and SKUs. App marketplaces and APIs extend everything from search and recommendations to subscriptions, memberships, and headless front ends. Webhooks keep ERP, WMS, and marketing tools in sync. Operations matter too. Order management orchestrates fulfillment and returns across warehouses and 3PLs; fraud tools protect checkout; and roles, approvals, and audit logs support team governance. Performance and CDN delivery keep pages fast; accessibility and compliance controls help you meet legal requirements. Implementation tips: start with a lean catalog structure and clear URL taxonomy; set up payments, tax, and shipping in a sandbox; then run a soft launch with test orders to validate fulfillment and refunds. Mature teams standardize themes/components, adopt a staging workflow, and use environments for safe iteration while keeping conversion rates high.